Kenya, the birthplace of “safari,” is one of the world’s top holiday destinations. The term “safari,” derived from the Swahili word for “journey,” became synonymous with Kenya, thanks to its vast savannahs, abundant wildlife, and pioneering role in wildlife tourism. Nestled along the East Coast of Africa and straddling the equator, Kenya is the most accessible country in the region. Its allure lies in its remarkable diversity—breathtaking landscapes, vibrant cultures, thrilling adventures, serene beaches, and unrivaled wildlife experiences. With a rich network of game parks and reserves, it offers an extraordinary variety of journeys for every traveler.

Among Kenya’s iconic spectacles is the Great Migration, where millions of wildebeests, zebras, and gazelles undertake an epic annual journey across the plains. Uniquely, Kenya is also home to the only capital city in the world with a national park at its doorstep, offering a rare blend of urban and wild encounters.

From wildlife-dotted savannahs to snow-capped equatorial peaks, Kenya’s landscapes are both stirring and unforgettable. Imagine a lone acacia silhouetted against an infinite horizon, lush palm-fringed beaches along the Indian Ocean, and the dramatic Great Rift Valley carving through the heart of the land. Kenya’s awe-inspiring geography, rich traditions, and incredible biodiversity forge an enduring connection to Africa’s soul.

One of the greatest sights is the annual migration of two million wildebeests – together with half a million zebras and thousands of gazelles across the endless savannah. Kenya boasts as the only country in the world with a national park in the capital. 

Vast savannahs peppered with immense herds of wildlife. Snow-capped equatorial mountains. Traditional peoples who bring soul and colour to the earth. 

Stirring Landscapes 
When you think of Africa, you’re probably thinking of Kenya. 
It’s the lone acacia silhouetted on the savannah against a horizon stretching into eternity. 
It’s the snow-capped mountain almost on the equator and within sight of harsh deserts. 
It’s the lush, palm-fringed coastline of the Indian Ocean, it’s the Great Rift Valley that once threatened to tear the continent asunder, and it’s the dense forests reminiscent of the continent’s heart. 
In short, Kenya is a country of epic landforms that stir our deepest longings for this very special continent.